Here we are again. Another tired post claiming to unlock the secret behind calculating ROI (return on investment) for Social Media. μ
I'm not a mathematician, designer, strategist, developer, or marketer. I'm an entrepreneur.
Evolyte: Search Engine Optimization (SEO)
You may not have heard of SEO but you darn sure have experienced it. Let Evolyte show you the light. μ
Attitude Research: Tiger Woods & Nike
As part of my ongoing interest in behavioral science (see my previous post on Behavioral Decision Making), I’m doing a brief research study to understand the attitudes towards Tiger Woods & Nike. μ
Startup Resources: Pitch Deck & Financial Model
Two great resources for startups looking to get venture capital (VC) funding, both a pitch deck and financial model.
Angles
Have you looked at your business model from EVERY possible angle? What have you left on the table? Because whatever it is you slacked on is the exact same thing that’s going to kill your business. μ