Archive for the ‘Entrepreneurship’ Category



Letter to My Future Son

May 3rd, 2010 | Inspiration | seanMeverett | 3 Comments

If you could only tell your future son ten things, what would they be? μ



The Ultimate Entrepreneur & Small Business Toolbox

March 5th, 2010 | Entrepreneurship | seanMeverett | 16 Comments

These hundreds of links are the culmination of years spent on the web researching, reading, and saving the absolute best of the best resources for anyone looking to start or grow a business, whether that’s freelancing, building an app, or selling a product/service.

The topics covered are as follows: Entrepreneurship, Small Business, Web Design, SEO, Social Media, Advertising, Analytics, WordPress, Data Visualization, Videos, Negotiation, Twitter, Facebook, LinkedIn, Pitching, iPhone Development, PR, Blogging, Photoshop, Pricing, Icons, Usability, Email Campaign, Textures, Landing Page, User Interfaces, Web App Building, A/B Testing, Logo, and Internet Marketing.



Why Do People Give Up On Their Dreams?

August 29th, 2010 | Inspiration | seanMeverett | No Comments

One of my good friends (www.aseriousjeff.com) replied with a pretty insightful answer:



Evolyte Analytics: Social Media ROI Finally Unlocked

July 30th, 2010 | Analysis, Marketing, Measurement, Selling | seanMeverett | 1 Comment

Here we are again. Another tired post claiming to unlock the secret behind calculating ROI (return on investment) for Social Media. μ



Naming My Latest Startup…Which is Gone Before It Started

July 30th, 2010 | How To, Marketing, Operations | seanMeverett | No Comments

I haven’t written a blog post in awhile and its because we’ve been furiously working on launching our latest startup. μ



Evolyte: Search Engine Optimization (SEO)

July 30th, 2010 | Analysis, Clients, Marketing, Selling | seanMeverett | 1 Comment

You may not have heard of SEO but you darn sure have experienced it. Let Evolyte show you the light. μ



Vouched Referral Database

June 11th, 2010 | Entrepreneurship, Resources, Team | seanMeverett | 1 Comment

We’re continually running into people who are looking for very specific expertise (e.g., Rails development, Adobe Aftereffects, VC/funding sources), but either have no clue where to start looking or are overwhelmed by options. μ



Past, Present, Future

June 1st, 2010 | Achievements, Clients, Entrepreneurship, Team | seanMeverett | 1 Comment

This post is meant to give people a little more transparency into my past, what I’m up to now, and where I’m headed in the future. μ



Culture

May 19th, 2010 | Philosophy, Team | seanMeverett | 1 Comment

This is our culture, how we work, and what we believe in. μ



Tweets of the Week Eleven

May 17th, 2010 | Tweets of the Week, Twitter | seanMeverett | No Comments

The eleventh week, twitter times keep on rollin’.



Attitude Research: Tiger Woods & Nike

May 16th, 2010 | Analysis, Measurement | seanMeverett | 1 Comment

As part of my ongoing interest in behavioral science (see my previous post on Behavioral Decision Making), I’m doing a brief research study to understand the attitudes towards Tiger Woods & Nike. μ



What I Learned Last Night

May 15th, 2010 | Philosophy | seanMeverett | 1 Comment

After analyzing the very specific individual actions of a group of people over the last two weeks from a variety of perspectives, I’ve come to realize a few things about myself, about others, and about emotional interactions. μ



Behavioral Decision Making

May 13th, 2010 | Selling | seanMeverett | 4 Comments

I’ve been thinking about the human decision making process lately, especially as it relates to influencing actions in sales situations.



Chicago Youth Fundraiser: LaSalle Power Co

May 12th, 2010 | Events, Philanthropy | seanMeverett | 3 Comments

Your time is often more valuable than your money, and supporting those less fortunate with fundraisers isn’t drudgery, we have a blast doing it. We’d love you see you all there (introduce yourself, twitter or otherwise, and I’ll buy you a drink!)



Tweets of the Week Ten

May 10th, 2010 | Tweets of the Week, Twitter | seanMeverett | No Comments

And on the 7th day He said, “There shall be TEN tweets of the week.” And there was. And it was good.



Startup Resources: Pitch Deck & Financial Model

May 4th, 2010 | Analysis, How To, Resources | seanMeverett | 1 Comment

Two great resources for startups looking to get venture capital (VC) funding, both a pitch deck and financial model.



iPad For Sale

May 3rd, 2010 | Entrepreneurship, Sale | seanMeverett | 1 Comment

I’m what some call an “early adopter”, and true to form I’m thinking of selling my brand-spanking new iPad in exchange for the new 3G version. It’s a pristine 64GB Wi-Fi iPad, only 28 days old. μ



Tweets of the Week Nine

May 3rd, 2010 | Tweets of the Week, Twitter | seanMeverett | No Comments

Niiiiine tiiiiimes. Bueller…Bueller…



Tweets of the Week Eight

April 26th, 2010 | Tweets of the Week, Twitter | seanMeverett | No Comments

On to the next one!



How to Pitch Investors

April 22nd, 2010 | Funding, How To, Simplicity | seanMeverett | 1 Comment

How to pitch an investor in 90 seconds.



Facebook “Like” Button

April 21st, 2010 | How To, Social | seanMeverett | 3 Comments

How to install the new Facebook “like” button



Tweets of the Week Seven

April 19th, 2010 | Tweets of the Week, Twitter | seanMeverett | No Comments

It’s not a hobby, it’s a lifestyle.



Lockdown

April 17th, 2010 | Inspiration, Motivation | seanMeverett | 1 Comment

There’s no such thing as overnight success. μ



Angles

April 13th, 2010 | Analysis, Operations | seanMeverett | 1 Comment

Have you looked at your business model from EVERY possible angle? What have you left on the table? Because whatever it is you slacked on is the exact same thing that’s going to kill your business. μ



Business is War?

April 12th, 2010 | Operations, Team | seanMeverett | 1 Comment

Was Gekko right? Is business war? And if so, is Sun Tsu’s Art of War still the answer? μ



Tweets of the Week Six

April 12th, 2010 | Tweets of the Week, Twitter | seanMeverett | 1 Comment

The sixth installment, more connecting with the community…



Dallas Marketing Opportunity

April 5th, 2010 | Marketing | seanMeverett | 1 Comment

April 16th is the big day, so hurry you’ve got less than two weeks!



Tweets of the Week Five

April 5th, 2010 | Tweets of the Week, Twitter | seanMeverett | 1 Comment

Man, I tweet alot, I had to delete a bunch of irrelevant dribble. There’s probably a few gems in here for you though.



Rx Savings

April 1st, 2010 | Clients | seanMeverett | 1 Comment

For $20 to $90, Rx Savings will tell you exactly where to find and purchase your prescriptions at a huge discount. Their clients have saved anywhere from $200 to $4,000 in one year. And for the price, that return on investment is sick!!!



One Hour

March 29th, 2010 | Motivation | seanMeverett | 2 Comments

Can one hour change the world? μ



Tweets of the Week Four

March 29th, 2010 | Tweets of the Week, Twitter | seanMeverett | No Comments

The saga continues… μ



Seed Funding Database

March 28th, 2010 | Entrepreneurship, Funding | seanMeverett | 1 Comment

Status of every startup incubated by Y Combinator and other seed accelerators. μ



Startup Team

March 25th, 2010 | Entrepreneurship, How To, Team | seanMeverett | 1 Comment

Arguably THE most important aspect of any startup. μ



Influence

March 24th, 2010 | Marketing, Selling, Twitter | seanMeverett | 1 Comment

What is an influencer, and how do you measure the level of influence? μ



Immersion

March 24th, 2010 | Entrepreneurship, How To | seanMeverett | 1 Comment

“Immersion” Merriam-Webster Definition: instruction based on extensive exposure to surroundings or conditions that are native or pertinent to the object of study. μ



Writing

March 22nd, 2010 | Entrepreneurship, Simplicity | seanMeverett | 1 Comment

I came across this great post today about how many businesses blow the prose written for their website by targeting the wrong reader, especially startups. μ



Tweets of the Week Three

March 22nd, 2010 | Tweets of the Week, Twitter | seanMeverett | No Comments

The third installment.



Search Engine Marketing

March 20th, 2010 | Marketing | seanMeverett | 1 Comment

Search Engine Marketing (SEM) is a way to increase exposure for your website. μ



Seven Deadly Sins

March 19th, 2010 | Entrepreneurship, Marketing | seanMeverett | No Comments

Your marketing strategy should incorporate at least one of the seven deadly sins. μ



The Problem

March 19th, 2010 | Entrepreneurship | seanMeverett | No Comments

It all starts with the problem. If you don’t know what problem you’re addressing, then you can’t hope to know how to solve it. μ



Comfort Zone

March 18th, 2010 | Inspiration, Motivation | seanMeverett | No Comments

If you’re not operating at least 10% outside your comfort zone, you’re not living, you’re already dying. μ



Nine Business Models

March 16th, 2010 | Entrepreneurship | seanMeverett | No Comments

There are 9 main business models you can choose from as an entrepreneur. This guide gives you a succinct definition, example, success factors, and monetization tactic for each.

If you don’t know your business model’s strategy, then you don’t know what it takes to win.



Tweets of the Week Two

March 15th, 2010 | Tweets of the Week, Twitter | seanMeverett | 1 Comment

The second installment of Tweets of the Week. Enjoy.



How To Get An Idea

March 14th, 2010 | Entrepreneurship, How To | seanMeverett | No Comments

So you want to become an entrepreneur and are intrigued by the supposed “freedom” it allows you. First, read my other post, Dreams, and if you’re still convinced, then keep reading. Now, you just need to figure out an appropriate idea that you can exploit profitably. The few steps below will show you how to do just that.



Selling In Person

March 12th, 2010 | Selling | seanMeverett | No Comments

Selling isn’t about telling.



To Fund or Not To Fund

March 12th, 2010 | Entrepreneurship | seanMeverett | No Comments

The timeliness question: do you give up equity in your startup in exchange for some cash? Well, the facts show that the number one reason new businesses fail is due to a lack of cash flow so that points to yes if you can’t fund it yourself. I take a contrarian approach.



Business Plans

March 11th, 2010 | Entrepreneurship, Simplicity | seanMeverett | No Comments

Simplicity, simplicity, simplicity! I feel like I’m beating a dead horse to death, but there’s so much complexity still out there I feel it’s my mission to keep breakin’ it down like a fraction.

If you do decide to go the VC roadshow route (and that’s a post for another time), they do NOT want yet another 80-page plan to slog through. Try boiling everything down to 10 slides, and better yet, into one page. Below is a great example, in web app form, called plancruncher and created by a division of Lunatech Ventures.



Integration

March 11th, 2010 | Simplicity | seanMeverett | 2 Comments

My problem with the various to-do and project management apps out there (read: Basecamp), is that they don’t move as fast as your brain or the real world. They quickly become an administrative burden constantly going to the app (whether web or mobile), updating, crossing things off, etc. So how do you fix this? I think I may have a solution…and it has to do with integration.



Search Engine Optimization (SEO)

March 11th, 2010 | Marketing, Selling | seanMeverett | 1 Comment

Take a look at the chart below for a high-level overview of that often used, yet often misunderstood term, Search Engine Optimization (SEO).



Selling Online

March 11th, 2010 | Marketing, Selling | seanMeverett | No Comments

Selling products or services online is difficult. There’s a LOT of competition. However, here’s a few best practices from the master Frank Kern himself (you may have never heard of him, but he’s made a killing and focuses on building customer email lists, then how to exploit them into sales).



Drawing & Websites

March 9th, 2010 | Inspiration | seanMeverett | No Comments

Sometimes you just need a break and need to get a little creative. I made the picture below using the latest web markup language in about 2 minutes so don’t judge me, I’m no artist (I just like to play with my etch-a-sketch from time-to-time).

It was built with an HTML5 drawing tool called Harmony. Check it out, it’s completely user friendly.



Thank You

March 9th, 2010 | Team | seanMeverett | 1 Comment

From the bottom of my heart. Thank you. It’s you that make the 18 hour days fly by.

In one month, you visited my brand new site over 1,600 times and stayed almost a minute. I added a blog only 6 days ago, representing 20% of visits, and already 8 of you have subscribed to my RSS feed.



Storytelling

March 9th, 2010 | Inspiration, Marketing, Motivation | seanMeverett | No Comments

You stumble upon a dark cave lit only by faint, flickering torch light. As your eyes start to adjust, you notice a group of people shackled to the wall, and discover they’ve been here their entire lives, never experiencing natural sunlight.

You feel it’s your duty to unshackle these men and women so they can escape the confines of the darkness. You move towards the man closest to you and furiously try to unshackle him from the wall while excitedly telling the group about the “outside”. He, as well as the group, is a bit startled by your strange dress and confusing descriptions.



Simplicity + Achievements = Powerful

March 8th, 2010 | Achievements, Data Visualization, Simplicity | seanMeverett | No Comments

You’re just going to want to click through and view the picture. An excerpt simply doesn’t do it justice.



Data Visualization

March 8th, 2010 | Data Visualization, Simplicity | seanMeverett | No Comments

PowerPoint often adds complexity rather than taking it away. Similarly, the charts and graphs most “practitioners” produce require a PhD to decipher.

Why not make it easy on the reader and add a “call out” box detailing exactly what you want him or her to take away from the chart. A few examples are shown below for inspiration.



Inches

March 8th, 2010 | Inspiration, Motivation, Team | seanMeverett | No Comments

Inches: “The margin for error is so small…”



Tweets of the Week One

March 8th, 2010 | Tweets of the Week, Twitter | seanMeverett | No Comments

I spend too much time on twitter. In case you missed it, here are the Tweets of the Week: March 1, 2010 to March 7, 2010



Dreams

March 4th, 2010 | Motivation | seanMeverett | 2 Comments

Dream big. Dream bigger than big. Nothing great ever came from mediocre ideas. The gap between dreams and achievement, however, can only be bridged with two things: surrounding yourself in the idea and doing.



I vs We

March 4th, 2010 | Team | seanMeverett | No Comments

If you’re on a team, whether business, social, or athletic, the only time “I” should ever be used instead of “we” is when expressing your personal opinion or accepting fault:



Entrepreneurship

March 3rd, 2010 | Entrepreneurship | seanMeverett | 2 Comments

After years of strategizing, doing, failing, iterating, and finally succeeding, this is the most concise yet accurate way to approach any startup I’ve found to date.



Evolyte Analytics, A Teaser Video

March 3rd, 2010 | Measurement | seanMeverett | 1 Comment

Evolyte Analytics identifies which networks, advertisements, and people generate the highest word-of-mouth traffic to your website. Watch the teaser video for a bit more information.



Measuring Performance

March 3rd, 2010 | Measurement | seanMeverett | 1 Comment

How do you measure performance of people, debt, efficiency, athletics, and life?



Twitter

December 19th, 2009 | Twitter | seanMeverett | No Comments

The most popular tweets measured by the number of clicks. You should follow me on Twitter here: @seanMeverett