I'm not a mathematician, designer, strategist, developer, or marketer. I'm an entrepreneur.

Evolyte Analytics: Social Media ROI Finally Unlocked

07.30.10 Posted in Analysis, Marketing, Measurement, Selling by seanMeverett

Here we are again. Another tired post claiming to unlock the secret behind calculating ROI (return on investment) for Social Media. μ


Evolyte: Search Engine Optimization (SEO)

07.30.10 Posted in Analysis, Clients, Marketing, Selling by seanMeverett

You may not have heard of SEO but you darn sure have experienced it. Let Evolyte show you the light. μ


Behavioral Decision Making

05.13.10 Posted in Selling by seanMeverett

I’ve been thinking about the human decision making process lately, especially as it relates to influencing actions in sales situations.


Influence

03.24.10 Posted in Marketing, Selling, Twitter by seanMeverett

What is an influencer, and how do you measure the level of influence? μ


Selling In Person

03.12.10 Posted in Selling by seanMeverett

Selling isn’t about telling.


Search Engine Optimization (SEO)

03.11.10 Posted in Marketing, Selling by seanMeverett

Take a look at the chart below for a high-level overview of that often used, yet often misunderstood term, Search Engine Optimization (SEO).


Selling Online

03.11.10 Posted in Marketing, Selling by seanMeverett

Selling products or services online is difficult. There’s a LOT of competition. However, here’s a few best practices from the master Frank Kern himself (you may have never heard of him, but he’s made a killing and focuses on building customer email lists, then how to exploit them into sales).